Teams & Pro athletes
Groupama – FDJ Cycling Team
The World Tour team in France is synonymous with competition at the highest level. On the roads of Grand Tour cycling since 1997 thanks to the passion and insight of Marc and Yvon Madiot, the French team has racked up 500 victories including 14 National Championships, 3 Monuments of cycling, and 38 Grand Tour stages.
Groupama – FDJ Cycling Team

Pro Athletes

Simone Avondetto
Simone Avondetto
Simone is 24 years old, he was born in Moncalieri in the province of Turin and now lives in San Secondo di Pinerolo. Since he was young he has shown everyone his potential by winning the Italian title both as an 'allievo' in 2016 and as a junior in 2018 in Pila, in the same year he became European vice-champion in Graz. In 2022, Simone inaugurated his first year with Wilier, bringing home extraordinary results, including first place at the U23 World Championships in Les Gets, not to mention the European title in Anadia and the Italian title in Val Casies, ending the season with a fourth place in the final World Cup standings. 
After a 2023 season heavily impacted by mononucleosis, 2024 saw Simone emerge as one of the key figures of the year. He made history by winning the XCO European Championships in Cheile Grădiștei, becoming the first Italian ever to achieve this feat, and secured two podium finishes in the World Cup events in Haute-Savoie and Mont-Sainte-Anne.
Stefan Küng
Stefan Küng
A specialist in time trials and cobbled Classics, Stefan Küng's list of achievements is so extensive that he hardly needs any introduction. At 30, the tall Swiss rider is already a five-time Swiss national champion, two-time European champion, two-time world champion in the mixed relay, and Vice-Champion in the individual world race. On the road, he finished third in Paris-Roubaix in 2022 and 5th in 2023. With just a few months to go before the Paris 2024 Olympic Games, he is one of the serious medal contenders and is carrying the very high ambitions of his Groupama-FDJ team and the whole of Switzerland.  In 2024, after winning the Swiss national time trial championship, Stefan Küng claimed his first stage victory in a Grand Tour at the Vuelta a España. His season was further highlighted by a fifth-place finish at Paris-Roubaix and a double top-ten performance at the Paris Olympics, where he ranked among the top ten in both the road race and the individual time trial.
Valentin Madouas
Valentin Madouas
At just 19, Valentin Madouas was crowned French Amateur Champion. Having long been spotted by the "Cycle Formation" scouting programme of the time, Valentin joined the Groupama-FDJ cycling Team in 2018 and has gone from strength to strength ever since. Winner of Paris-Bourges in his first year as a professional, 13th in the Giro d'Italia in 2019, he established himself in 2022 as one of the best puncheurs of his generation by finishing on the podium in Ronde van Vlaanderen. The year 2023 was one of consecration: Valentin became French Champion after an incredible display of strength, and a few weeks later won his first World Tour Classic: the Bretagne Classic. Crowning Valentin's growth in 2024 came one of his most important achievements: the silver medal at the Paris Olympics.
Ivar Slik
Ivar Slik
Ivar Slik, 31 years old, fell in love with cycling as a child. After ten years in professional road cycling, in continental and pro continental teams, he decided to take on a new challenge becoming Wilier Triestina's gravel ambassador. Early in his career, Ivar took part in both road and mountain bike races. As a professional he ran in the historic Tour of Flanders and in other races of the World Tour scene, before competing in beach races on a mountain bike, where he was crowned European Champion in 2021, and then ultimately settling into the world of gravel. In 2022, Ivar triumphed at the Traka in Girona and was also the first non-American to win Unbound 200. A historic result achieved together with his Rave SLR.

Brand Ambassadors

Those who experience cycling in its broader dimension with Wilier Triestina every day.
These are our ambassadors: truly passionate people, born to inspire.
Wiebke Lühmann
Wiebke Lühmann
She wanted to focus on triathlon, but when she was introduced to bikepacking everything changed. After that Wiebke Luhmann began to cycle in Europe, South America and wherever there was the possibility th have an adventure. She became an ultra-cycler, but also a point of reference for all those who decided to follow their own path.
Omar Di Felice
Omar Di Felice
Omar di Felice is the ultra-cyclist par excellence. Capable of anything in any weather condition. There is no adventure that he has not attempted wherever there is the possibility to overcome the limits of  human body. Omar faces every challenge with enthusiasm because he likes to break the mould and through pain he practice self-exploration.
Roberto Bragotto
Roberto Bragotto
Photography is his job, which is well suited to his wandering nature. In addition to taking pictures, he enjoys cycling, especially on the road. Roberto knows perfectly the area in which Wilier Triestina was born, so in the area he is the best reporter. An ambassador who knows well the faces and stories that make up this unique adventure.
Oscar Pujol
Oscar Pujol
Born among bicycles, in a family with a cycling culture, Oscar managed over the years to realise his dream of becoming a professional cyclist by competing in the big stage races and winning the Tour of Japan twice, setting the record for climbing Mount Fuji. After retiring from the World Tour he also started testing himself in other terrains such as gravel, mtb and ultracycling, sharing all his adventures on social media.
SPECIAL COLOURS
Unico

Where art meets performance

Sporting performance and art may seem to be opposing worlds. On the one hand physical effort, sweat and competition. On the other, inspiration, creativity, introspection and a dash of madness.
But there's something very strong shared by two such different disciplines: total dedication.

Athlete and artist share passion--very strong and always alive--and consistent commitment over time. Without these basic ingredients, there would be no top-level sport, nor art worthy of note. That's why we have tried to get sport and art to communicate. Unico is the result.

Koralie
Koralie
Koralie was born in Provence, just a stone’s throw away from the enchanting medieval town of Aigues Mortes, and studied in the exciting university town of Montpellier, a cultural melting pot where young people are encouraged to express themselves through art.

Drawing from her Provençal roots, Koralie’s Wilier 0 SLR Unico frame is an ode to cycling along France’s iconic coastline, enjoying a foretaste of the “Giant of Provence”, the fascinating Mont Ventoux, whose white-stone summit can be admired in all its glory from Aigues Mortes on bright sunny days.
Jun Inoue
Jun Inoue
This is Jun Inoue's art.
As old as the aura of a shrine yet as contemporary as a human swarm that moves along the lines that lead into and out of the vastness that is Greater Tokyo.
Just a little further is the future and Jun Inoue is able to follow it with his art, day after day. His contemporary works contain all the wisdom of the past and this is why, in a completely different field and by analogy, they call to mind Shimano components.
Company
Company

More than 100 years of history

Since 1906, an extraordinary vision has made its way through the roads and landscapes of Italy and beyond. A vision born out of passion and love for craft, that dared to imagine the most uncompromising biking experience for the generations to come.

Company - More than 100 years of history

The Wilier Journal

A binder of stories and emotions.
Tales of professionalism, technique, adventure, racing, training, design, innovation: so many different aspects revolving around a single, enormous passion shared in these pages.
This is cycling according to Wilier Triestina.
This is the Wilier Journal.